Classic Legends, a subsidiary of Mahindra & Mahindra, on Thursday relaunched iconic Czech motorcycle brand Jawa in India. It will launch three new models — Jawa Forty Two, Jawa and Jawa Perak — which will be priced between Rs 1.55 lakh and Rs 1.89 lakh.
In 2016, Mahindra and Mahindra had struck a deal with the Czechoslovakia-based motorcycle company, which allowed Classic Legends to launch and market bikes under the Jawa brand name in the country and east Asian markets. Jawa Yezdi was popular in India in the 60s and 70s. It stopped production in 1996. Mahindra group Chairman Anand Mahindra said that the company was not looking at volumes as the newly launched bikes are not for the mass segment. “It very very premium niche segment. Our job is to live up to the Jawa heritage. We are not fixated on the volumes right now,” he said while launching the bikes in Mumbai.
Mahindra also said that the focus was on the domestic market at present. The bikes are being produced at Mahindra’s manufacturing facility in Pithampur near Indore in Madhya Pradesh.
Source: Indian Express
It has come to our notice that many fraudulent websites are operating by offering Jawa dealerships & products in lieu of money. Some of these websites are registered in the domain name *.com* and *.in* and the *dealer* or *dealership*, such as -
It is therefore advised NOT to visit the above mentioned fraudulent websites or make any payment related to Jawa dealerships & products. For allocating a new dealership, we will never ask you for a up-front payment. To apply for a dealership or book your Jawa motorcycle, please visit the official website of Jawa Motorcycles (Classic Legends Private Limited) i.e. https://www.jawamotorcycles.com.
Note - Classic Legends Private Limited does not take any responsibility for the payment made to such fraudulent websites (including people) and shall in no event be held liable for the same.
Classic Legends Private Limited